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YOKE-Team Zhongwei coaching to build the kingdom of hooks

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2014-09-11

Taiwan's industrial echelon adds another new army. Following the A-Team of bicycles, M-Team alliance of tool machines and other industrial echelons, the Chung Wei Development Center has newly coached YOKE Enterprise (YOKE), a major hook manufacturer, and seven suppliers to establish the YOKE-Team, hoping that its revenue will be doubled to 10 billion yuan in 2020 through the refined management. The YOKE-Team held a pledge meeting before the Mid-Autumn Festival, and the seven cooperating factories that participated on that day included Jin Yi Enterprise, Bing Wang Machinery, Long Jin Forging, Yi Qi, Jie Feng, Liguo Forging, and Yong Forging, each of which has annual transactions with YOKE ranging from NT$4 million to NT$100 million, and the revenue will rise with the growth of YOKE in the future.

YOKE's "industrial personal safety belt accessories" global market share of 70%, in the United States accounted for 90%, Hollywood movie stars often get it for action movies, another main product "industrial lifting hook" production value also ranked among the world's top ten. YOKE Chairman Hong Rongde recalled that after the financial tsunami, the company's revenue from the bottom of 470 million yuan in 2009, climbed all the way to 880 million yuan in 2010, 1.2 billion yuan in 2011, last year (2013) reached 1.86 billion yuan, this year is expected to break 2.4 billion yuan.

"Time is our good friend." Hong Rongde said, into the Chinese market for four years, optimistic about the mold special hoop market up to 4 million manufacturers, "the future as long as take 1% of the market about 40,000 manufacturers of orders, each monthly transaction amount of about RMB 10,000 yuan, a year will be RMB 4.8 billion." He pointed out that in the face of the Chinese industry "copy you, surpass you, replace you" competitive approach, YOKE to set up a "joint team" is also known as YOKE-Team to respond to the sales strategy is also a large quantity of cheap, good quality and low price, fast out and fast in the main axis. To ensure that the company and its partners' production is large and stable, and profits can continue to grow. He laughed and said, "Do less to earn more, not more; do more to earn less, earn a lot."

General Manager of Zhongwei Development Center, Mr. Su Jinhuo, praised that YOKE has the advantages of small and medium-sized enterprises, that is, 3F - flexible (flexible), fast (fast), focus (focus), and big ideas (Think Big), and knows how to achieve economies of scale by integration, and play the function of 1 plus 1 is greater than 11, becoming a veritable " Last year, it was shortlisted for the Executive Yuan's "Medium Enterprise" award.